

Patient Communication Platform: Buyer’s Guide
As patient expectations rise, providing a seamless patient experience becomes even more essential to remaining competitive.
The Definitive Buyer’s Guide to a Patient Communication Platform breaks the evaluation process into six steps with helpful worksheets for each. After using this guide, you’ll be able to:
- Define your organization’s business needs
- Identify what features your health system needs most
- Gain support from key stakeholders in your organization
- Decide on your top vendor choice
This guide provides a comprehensive and flexible overview of how to choose a unified patient communication platform that supports your company’s goals. Start at the beginning and work your way through each step or choose which steps are most relevant to your organization.
6 Steps to Choosing A Patient Communication Platform

Outline Why You Need A Patient Communication Platform
As patients continue to have more options for their healthcare providers, providing a patient experience that allows your organization to stand out is essential to remaining competitive.

Identify Key Stakeholders, Decision-Makers, And Their Concerns
Patient communication can be used to provide improvements for many departments and employees in a health system, so it’s important to determine who will be most impacted.

Research Vendors
Determine which vendors have the features that fit your buying criteria.

Set A Timeline
A timeline will help keep everyone accountable for their specific roles and ensure steady progress in this purchase decision.

Evaluate Vendors

Create A Business Case & Make A Decision
Build a good business case for your first choice by using the information in the worksheets and quantifying the cost of the solution by how much time and money it will save your organization.